The Lyon-Waugh Auto Group
Under the esteemed Lyon-Waugh Auto Group, I manage a multifaceted role that includes creating social content, developing social strategy, editing, and scheduling. I craft compelling content for both Instagram and YouTube, ensuring each brand’s legacy shines brightly across digital platforms.
YouTube.
YouTube is a challenge. It’s the second largest search engine behind Google and at Porsche Nashua we had to find a way to dominate search. With a meticulously crafted content and branding strategy, we've propelled our channel to new heights, surpassing competitors and forging a distinct path for our brand. In just 6 months, we've surged from 30 subscribers to over 3,000, amassing over 2 million views and 80% of those coming from Search. Experience the evolution firsthand as we redefine excellence in automotive content creation.
Reels.
Going viral. With our tailored brand and content strategy, we're prepared for the viral spotlight. Our reels prioritize value, education, and the allure of Porsche, drawing millions of views while maintaining brand integrity and consumer loyalty. Witness our thoughtful approach to viral content as we uphold our commitment to excellence in brand representation and consumer engagement.